10 Berkeley Road
Framingham, MA 01701
a highly regarded marketing professional in the Metrowest area.
Her philosophy is that in order to grow your business, you need
up-to-date market intelligence. Gathering and interpreting
market information requires skill and time. Winett Associates
can serve as your virtual business research department,
assisting you on a project basis. Ruth has a reputation for
resourcefulness, persistence, objectivity, and overall
professionalism. Winett Associates challenges ingrained
assumptions and finds answers to difficult business questions.
Companies base business strategies on key assumptions. Ruth
helps clients test these assumptions. She can help you find out
what you need to know about products and services, technologies,
customers, competitors or possible partners, as well as market
issues and opportunities. Clients who are armed with business
intelligence have a distinct competitive advantage.
Previously Ruth was a Market Analyst at FB Partners, a Project
Manager and Editor at Venture Economics, and a Research
Coordinator at Leading Edge Products. Ruth has taught business
writing to MBA students at Babson College. Ruth earned an MBA
from Babson College, a Master of Arts in Teaching from Harvard
University, and a BA from the University of Pennsylvania, where
she was elected to Phi Beta Kappa. Ruth received the Framingham
Cultural Council's 2014 Contributor of the Year for her work as
President of the Framingham Public Library Foundation.